C&A Brazil utiliza ganchos con Likes de Facebook en tiempo real
La cadena de moda C & A puede ser una marca desapareciendo en gran parte de Europa, pero su brazo brasileño está haciendo lo que pueda para mantenerse al ritmo de los medios de comunicación social. Una nueva iniciativa llamada Fashion Like permite a la gente «darle like» a algunos artículos en la página de Facebook de la compañía, estos clicks se recopilan y se muestra en el gancho en tiempo real. Por lo tanto los clientes son capaces de ver la popularidad en línea del elemento en el mundo real para ayudarles a tomar su decisión.
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